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By optimising your website’s SEO, you will increase your organic rankings and generate more traffic. Using hashtags will help you reach new customer streams, whilst email marketing will encourage your existing prospect database to re-engage and visit your site. Increasing website traffic is a massive part of pretty much every business these days. In short, […]

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Initially, it may be hard to decipher any real difference between online PR and SEO. Both online PR and SEO seek to build up the profile of an organisation by increasing its authority with key audiences. Both disciplines rely on consistently producing and distributing relevant, high-quality content that appeals to a specific target audience. While […]

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